NOW . . . THIS

Words, Music and Video: E.C. Goodman

Inspired by Neil Postman’s classic cultural critique Amusing Ourselves to Death, Now . . . This portrays the TV newscast as a well-integrated piece of performance art alternating doom-and-gloom featurettes with happy-go-lucky commercials that sponsor the “show.” The video juxtaposes vignettes of elation and despair, showcasing the demand for ratings over relevance and the trivialization of news when paired with advertising. Now . . . This exposes TV news’ descent into a toxic cocktail of fear, consumerism, and distraction central to the spectacle’s project of social control.

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